That’s pretty standard practice in a quiet newsroom in the dead zone between Christmas and New Year. Extract the choicest bits from Jim’s letter, phone a rentaquote councillor, and you’ve got more than enough for a tidy page lead (and the picture library’s full of old Sabbath pics, too.) It doesn’t hurt either that your interweb chappie always tells you how good Sabbath-related tales are for your Google-juice (whatever that is).
But then the whole thing takes off (pun intended). And in the process, puts Birmingham, its airport, its status as the birthplace of the global heavy metal movement, its very name, and even that of a back bench councillor from Sutton Coldfield on the world map. Even Usain Bolt ‘s ‘big up’ Birmingham eulogy didn’t get this much airtime outside of the city.
First, the nationals, as bored as their regional cousins, pick it up:
Get ready for the coolest airport code you’ll ever see on a baggage tag: OZZ. It seems the city fathers of Birmingham, England, are considering renaming the local airport in honor of everyone’s favorite whacked-out heavy metal frontman, Ozzy Osbourne.
Ozzy Osbourne could soon have an English airport named after him as the record company boss who discovered Black Sabbath is calling for a name change to honor the local hero. Jim Simpson, head of Big Bear Music, wants Birmingham Airport to be turned into a tribute for their hometown star Osbourne, who founded the metal band there.
Will the airplane overtake the bat as the flying object most associated with Ozzy Osbourne? British recording industry vet Jim Simpson, who discovered Osbourne’s pioneering heavy metal band Black Sabbath, is mounting a campaign to rename the rocker’s hometown airport after him, the Birmingham Mail reports.
BIRMINGHAM – England – When you land at Birmingham’s renamed Ozzy Osbourne Airport, the first thing you notice are the bats and the dulcet tones of Black Sabbath being played through the intercom. “Since we renamed Birmingham International airport honouring the famous Brummie Ozzy Osbourne, we’ve noticed a marked increase in the bat population.